BSA - The Making of the new Gold Star
The launch of a true classic…
We had time against us to produce a short docu ad on the making of the new Gold Star - a redesigned bike from a brand of huge heritage, keen to make a resurgence in the coming years after laying dormant for quite some time.
Shot across multiple locations and cities, from the brands hometown of Birmingham, the jewellery quarter, to a vehicle testing ground “Millbrook” in Bedford.
We were lucky enough to take delivery of several bikes including a molded prototype and get some time with founders and designers to shed some light on the process that went into the build.
Shot in 3 parts to help keep the content fresh and circuiting socials and online, above is the full 3 part piece that was played during the launch of the bike at the famous National Motorcycle Museum in Solihull - which can be seen below.